Archive for the ‘Industry’ Category

On film versus digital plus an introduction.

Wednesday, January 26th, 2011

The perennial question on forums, in person, in emails, and at client meetings… Which is better, film or digital? With its inevitable followup, which do you choose to use for X, or Y shot.

And the answer is, like with so many things, it depends. Better at what? Better for whom?

I’ve touched briefly on this before. (Film is not dead) and how for certain photographic needs it may just be perfect. But what I didn’t explain why it may be perfect for your needs too… so more detail is in order.

So first. What are the major factors influencing my decision to use either a digital solution or a film solution for a client need.

  • Timeframe and Workflow
  • Aesthetic
  • Technical Requirements and Merit
  • Budget

Lets tackle each in turn, starting from the top.

(more…)

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Fuji Drama, and Pola Gaga

Sunday, January 10th, 2010

Fuji has announced that they will no longer be making quickload 4×5 films – ceasing production in April.

This is very disappointing. I had been using Porta 160 VC readyloads from Kodak, and when they stopped manufacturing, I finally settled on the Fuji 160 160-C quickloads as a replacement. Now with those going under, I’m not sure what will make the most sense from a workflow standpoint.

Have I mentioned how much I hate having to load my own holders? Dusty, annoying. Room for error. Etc.

Maybe I’ll just have to hire an assistant to do that for me while on location.

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In other news… I saw on Rob Haggart’s blog “A Photo Editor” - Lady Gaga Named Creative Director at Polaroid – I am of mixed feelings about this. On the one hand – she’s proven she’s very good at creating and maintaining public interest in a brand (herself). On the other hand, what polaroid needs is good products and good strategy, not gimmicks.

So we’ll see.

Mostly I just want my Type 55 back. But I know I’m a very small market share. :)

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